Event Agenda 2022 – MarketEdge

Event Agenda 2022

Event Agenda

Wednesday, December 7th

1:00pm - 5:00pm | Event Registration
Pick up your badge and swag bag then get ready for your excursion! (If you arrive after 5pm, call/text Candice @ 408-569-5828)

2:00pm - 4:00pm | Excursions: Dolphin Watch, Poolside Hang, or Segway Tour
See info sheet for details.

5:30pm - 8:00pm | Kickoff Cocktail Party Hosted By SMS Direct & MCS
Mix and mingle with attendees over food, drink and fun! (Meet at 5:30pm in front of the hotel to board the Jolley Trolley!)

Thursday, December 8th

7:30am - 8:45am | Breakfast

8:45am - 9:00am | MarketEdge 2022 Kickoff | MAIN STAGE
Brad Kugler & Morgan DiGiorgio

9:00am - 9:45am | DM2.0 Developments | MAIN STAGE
Morgan DiGiorgio, SVP Sales DirectMail2.0

9:45am - 10:30am | Print Industry Expert Panel | MAIN STAGE
Moderator Brad Kugler with Panelists Joanne Gore & Amanda Bronowski 

10:30am - 10:45am | Coffee/Refreshments

10:45am - 11:35am | Strengthening the Value of Mail | MAIN STAGE
Thomas Foti, Vice President of Product Solutions, United States Postal Service

11:35am - 12:00pm | Power Up with Augmented Reality | MAIN STAGE
Steven Belshaw, CEO/Co-Founder of UnifiedAR

12:00pm - 1:00pm | Lunch

1:00pm - 2:00pm | Sales Track | MAIN STAGE
Print & DM2.0 Successful Sales Strategy: Morgan DiGiorgio & Jason Weber

1:00pm - 2:00pm | Marketing Track | BREAKOUT STAGE
Do's & Don'ts of DM2.0 Campaigns: Adam Steele & Alex Saunders

2:00pm - 3:00pm | Panel Q&A: 5 Partners Share Success Stories | MAIN STAGE

Moderator Morgan DiGiorgio with Panelists Guy Fashano, Sales Manager MSI, Don Smale, President/Owner Colorworks, Matthew Holiday, Director of Sales & Marketing Franklin Press, Alex Fechner, Director of Business Development The Advertiser's Printing Company, & John Puterbaugh, Ph.D., Managing Director at Blue Soho a Division of Quad Graphics

3:00pm - 3:15pm | Break

3:15pm - 4:15pm | DM2.0 Expert Panel: Overcoming Objections | MAIN STAGE
Morgan DiGiorgio, Andy Baechel, Alex Saunders, Terry Richardson, Payton Nolan & Jason Weber

4:15pm - 5:00pm | Sponsor Speed Dating: SMS, Linemods, UnifiedAR, Print Reach

5:30pm - 8:00pm | Tropics Boat Tour with tacos, drinks, DJ, dancing! 25 Causeway Blvd, Slip #5.

Friday, December 9th

7:30am - 8:45am | Breakfast

8:45am - 9:00am | Day 2 Kickoff | MAIN STAGE
Brad Kugler & Morgan DiGiorgio

9:00am - 10:00am | Rebranding Print to Attract Gen Z Workforce | MAIN STAGE
Deborah Corn, Intergalactic Ambassador to the Printerverse, Print Media Centr

10:00am - 10:15am | Coffee/Refreshments

10:15am - 11:15am | Multi-Generational Marketing | MAIN STAGE
Daniel Dejan, Principal / Creative Director, Dejan Associates

11:15am - 12:00pm | Marketing Track | MAIN STAGE
Digital U - The ABCs of Your Social Media Presence: Kelly Mallozzi, Success.In.Print

11:15am - 12:00pm | Sales Track | BREAKOUT STAGE
Client Dashboard Results Overview & How to Use This as a Sales Tool: Morgan DiGiorgio, DirectMail2.0

12:00pm - 1:00pm | Lunch

1:00pm - 2:00pm | Quiet Quitting, DM2.0 & Your Sales Rep | MAIN STAGE
Kelly Mallozzi, Success.In.Print

2:00pm - 3:00pm | Enhancing Direct Mail with Addressable Geo | MAIN STAGE
Ryan Arnold, Simpli.fi, and Morgan DiGiorgio, DirectMail2.0

3:00pm - 4:00pm | DirectMail2.0 into 2023 & Beyond | MAIN STAGE
Brad Kugler & Morgan DiGiorgio

If you have any questions throughout the conference, call/text Candice @ 408-569-5828.

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